Cricket World Cup Trophy Comes to Lu2on

Living Magazines Santhosh Gowda with Cricket World Cup

On 24 October, the coveted trophy from this year’s ICC Cricket World Cup won by England visited Strawberry Star’s new mixed-use development Lu2on as part of its tour of the UK. The event saw Luton dignitaries, VIPs and new home buyers at the development come together to celebrate England’s success and catch a glimpse of the iconic trophy.

The cricket World Cup is a global sporting occasion that brought people together from all over the world. With 2.6 billion people having viewed the matches this summer, it is no wonder that it is such an important occasion for the people of Luton. Strawberry Star is the official partner of the trophy’s tour of Luton. The trophy also toured local schools, mosque, half marathon, Diwali celebrations, a bank, and Luton Airport between 24-29 October.

Santhosh Gowda, Chairman of Strawberry Star comments: ‘We are honoured to have been able to host the World Cup trophy at our new Lu2on development and share this special day with some of Lu2on’s key figures and buyers. We thank the ECB and Cricket East in particular for making this happen. Sport is a great way to develop a sense of community and bring people together to achieve a common goal. The day has demonstrated the importance of schemes like Lu2on, in not only regenerating the local built landscape, but also rejuvenating the surrounding community. The trophy’s tour of Luton is a source of motivation and inspiration for the ‘Thunderberries’, Strawberry Star’s own cricket team.’

Former English football players Brian Stein and Ricky Hill and Amran Malik, Wicketz Development Officer – Luton and senior management of Strawberry Star Group, including Vinod Tailor, Non-Executive Director, were among those who attended the event at Lu2on.The trophy was hosted at the Marketing Suite if Lu2on in Cubix. Representatives of Strawberry Star were also present at this special occasion.

Strawberry Star’s Lu2on is comprised of 877 sleek apartments and built on the site of the old Vauxhall Motors factory. The mixed-use development will be complete with an 8,000 sqft gym, perfect for active residents as well as a hotel, restaurants and shopping. With off-plan sales soaring, Lu2on’s future community is beginning to take shape.

With 25% of the first phase of LU2ON now reserved, homes at Lu2on currently start from £210,000. For more information, visit